The Safest, Most (Proven!) Effective Care On The Planet.
With all 109 allergens omitted from our formulations — as well as having the first and still the only Validated Hypoallergenic Rating System — there's no safer brand out there. We're unrivaled in terms of proven efficacy, too, with over 75 clinical studies published (even awarded!) in dermatological journals and conventions around the world. We count top beauty editors, Hollywood heavy-hitters, renowned physicians, as well as the savviest customers as passionate "skinthusiasts" for our over 300 products for men, women & children of all ages. We're saving the world's skin!
Welcome to our skinfatuation.